Strategy and Innovation, lost in translation
I have worked for years trying to ensure that strategy execution happens seamlessly. This is still a major struggle for most...
In-store and online customer tracking: is it useful or is it stalking?
The other day I noticed that my Tesco shopping trolley had a monitoring device on it. On the back of the basket there was a small black...
Self-tune your business; don’t create a dusty strategic masterpiece
Alibaba was recently named the most valuable brand in the world by BrandZ’s global annual ranking, but how did it get there? And how did...