Frictionless Transactions Pave a Smooth Path for Online Retailers
Today’s buzz phrase in e-commerce is “frictionless transactions”. Why is there a heightened interest in smooth functioning e-commerce?...
Radio Interview - The Dynamic World of E-Commerce
Greta Paa-Kerner is interviewed by the Cambridge Marketing College about the dynamic world of e-commerce. She discusses online retail...
Digital’s new relationship with brick-and-mortar
There has been a noticeable change in the way we buy. While in the past we may have flipped through the pages of a magazine or browsed...
LoopPay and Samsung Helping to Close the Loop in Omnichannel Shopping
The tectonic plates of ecommerce are moving again, this time with Samsung’s acquisition of LoopPay, a mobile wallet technology. The tech...
